Part 2 – Do Progressive Income Tax Policies Reduce Inequality? Introduction In a 2022 speech, Governor Kathy Hocul (D-NY) said, “Just jump on a bus and head down to Florida where you belong, ok? Get out of town, get out of town because you don’t represent our values, you are not New Yorkers” which at […]
Author: Samuel Sanfratello
New York Tax Policy
New York’s Income Tax Does “Tax and Spend” Work? Introduction As the 2026 gubernatorial race in New York continues on, one of the biggest issues New Yorkers raise at town hall meetings is the “affordability crisis”. Governor Hochul (D-NY) claims that increasing funding of government programs through increased taxation builds prosperity for all New Yorkers; […]
Visualizing New York State Crime Data
One of the hottest topics for the New York Gubernatorial debates was if crime is increasing or a weaponized talking point designed to stoke fear before an election. Prior to the debate, the news aired stories of unprovoked attacks and “hate crimes”. Some examples included victims being pushed onto the subway tracks; and, in a […]
Basic vs. Advanced Survey Analysis
Using a post-service survey is one of the more common ways a company receives feedback from clients and customers. Surveys take a lot of time to design and properly analyze. This blog post will show the difference between a basic analysis and an advanced analysis of a single survey question. Survey design is a separate topic that […]
Key Performance Indicators and Why You Need Them
As a consultant, I ask every client: “What are your key performance indicators and metrics and how are you tracking and following them?” This question usually elicits substantially more fear and apprehension than it should. After reading this post, you will: 1) Learn the definition of key performance indicators (KPI) and business process management (BPM) […]
Branding and Logos
Logos are symbols or designs that make your company identifiable. A few great examples of this are the “Golden Arches” of McDonald’s or the Mermaid Logo for Starbucks. Branding occurs when a memorable logo can signal to the customer a difference in quality and a reason to purchase your product over a competitor. As a […]
The 5:3:2 Rule for Social Media
The 5:3:2 Rule for Social Media posting has made its way around the internet for a few years now. I generally have found this type of usage pattern to be helpful for small businesses, so we’ll discuss it briefly here. This type of Social Media posting can be helpful to a small business owner as […]
Business Analytics Introduction Video
Below is a quick, 6-minute video made for small business owners to introduce business analytics and why it is important. My goal is to make analytics affordable for all business owners and to make the process easy, transparent, and focused on profitable growth.
Benefiting from Business Analytics
Many small business owners think business analytics is only for large corporations; however, that is simply not the case. Every business owner (no matter what industry) needs to know what numbers to track and what they should be. The good news is that you don’t need a dedicated team or have a degree in Mathematics […]